Benefit from Being Most Expensive

A sure fire way to get the top prices for your product or service no matter what kind of industrial business fits your category.

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Customer Acquisition Objectives For Attracting Profitable Business-To-Business Customers

How you can attract profitable customers easily with these key customer acquisition objectives?

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How To Increase Sales By Becoming An Insider To The Customer

A research approach that turns selling encounters into profitable opportunities for you and prospects alike.

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Ways To Produce Short-Term Revenue With Long-Term Gains

How can a company produce short-term revenue while investing in a long-term customer partnership? Ciaran Nagle, a reader of Inside Strategic Relations, and I have mulled over this question in a recent conversation. Here are a few of our ideas that you can use today:

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How To Measure Customer Satisfaction And Relationship Value

Nine measures that uncover customers easy to satisfy and willing to help you increase business profits.

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Building Customer Relationships Is Like Farming

How are you cultivating customer relationships?Lee LeFever provides a great analogy between building a business and farming. There are more similarities than he presents in his short excerpt. LeFever highlights a point of cultivation. For your companies success, you must understand that businesses, like the relationships around them must be cultivated.

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More Market Segmentation Strategies For Profits

What strategy will you use to identify new opportunities for your business?

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